What Recruiters Need to Look for in a Sales Director

Published On January 27, 2019 | By Milan Mack | Job

Replacing a sales director is one of the most important decisions a company can make. Not only is the director of sales an overseer, they are an influencer; their managerial style will have a direct relationship with the successes and failures of the company.

That’s why if you’re looking to take your business to the next level, it’s absolutely essential to find the best talent, as far as sales go. At the other end of the spectrum, however, is the possibility of hiring the wrong person, which risks losing sales and progress, company momentum, as well as company culture. Hiring the wrong person, in other words, could mean losing it all.

Oddly enough, the process of hiring a sales director begins just like any other – it starts with a series of resumes being reviewed. Knowing what to look for in a quality sales resume means understanding sales resumes in general. Here, then, are a few ways to make sure this review process goes smoothly, because recruiters should only be impressed by the best resumes. 

Sales Directors Must be Able to Recruit and Maintain Talent 

If your prospective sales director doesn’t seem to be a team player – and, instead, prefers to micromanage and condescend – it’s not likely they’ll be a good fit for your company. You need a candidate who shows not only that they’re able to identify good talent, but that they’ll be able to direct it, too.

In other words, a director must also be able to act as a recruiter on a given occasion; this means they should know what to look for in a quality sales resume and how to make a position look enticing to top-tier talent.

The Ability to Develop Talent 

Recruiting is never the whole story. Sales directors must be able to not only identify talent, but make sure it is cultivated once hired. This means helping employees train and organize themselves by way of coaching and one-on-one mentoring, if necessary. This way, sales will be improved from within.

Trend Forecasting 

If sales are to be successful, directors must know what to sell and how to sell them – this necessitates some kind of foresight. Forecasting trends is absolutely vital to developing strong business tactics based on current and upcoming market conditions.

Emphasis on Methodology

The best sales directors are able to focus in on strong processes – this means having consistent track records of sales, from start to finish. An ideal candidate will bring new perspectives and techniques to a company and effectively implement them amongst the current sales team. 

Motivational Energy 

Last, but certainly not least, a sales director must understand how to get people motivated by creating a sustainable and inclusive company culture that puts team players first.

In short, a successful sales director must be able to implement inter- and intrapersonal skills at the same time. With this kind of candidate leading a sales time, success should be afoot in no time at all.

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